Committee & Council - IAB Ad Lab

“The Changing Face of Digital for the B2B Marketer” Town Hall

Sep 17, 2018 / 4:00 pm – 6:00 pm EST
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      Overview

      IAB B2B Committee cordially invite you to attend “The Changing Face of Digital for the B2B Marketer” town hall event. The town hall will feature leading B2B marketer panelists as they discuss: o Execution: Account-Based Marketing Best Practices o Measurement: Reporting and attribution and how B2C rules don’t apply 1:1 in B2B o Privacy : GDPR, California Consumer Privacy Act, and our new world After the panel we’d like to hear your thoughts on where you’d like IAB B2B Committee to go ne... Read More

      About the Venue

      IAB Ad Lab NY
      116 East 27th Street 6th floor
      New York, NY 10016